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How to Navigate Crisis with Purpose and Action
Blog / Leadership / Aug 29, 2025 / Posted by David Johnson / 0

How to Navigate Crisis with Purpose and Action

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When the world around you seems to be in a constant state of flux—from economic uncertainty to unforeseen market shifts—it’s easy for leaders to get stuck. The instinct is to wait, to gather more data, to hope the storm will pass. But as a new podcast conversation with veteran leader David Johnson makes clear, that’s the very moment you have to move.

Drawing on decades of experience in high-stakes financial environments, David shared an essential playbook for what it takes to lead effectively when the stakes are highest. This isn’t a list of feel-good tips; it’s a blueprint for building a resilient organization, starting with yourself.

Beyond Paralysis: The Power of Forward Momentum

In a crisis, your greatest competitor isn’t another company—it’s inaction. Think of it as “paralysis by analysis.” You spend so much time waiting for the perfect piece of information that you end up doing nothing at all. And a “no decision” decision is often the most dangerous one you can make.

The antidote? A problem-solving mindset.

Instead of trying to solve the entire problem at once, break it down into manageable chunks. Tackle them one by one. This is how you create momentum, and in times of uncertainty, momentum is a leader’s most valuable asset.

This proactive approach is rooted in action. The best leaders have a built-in reflex to move forward, even when the path ahead isn’t perfectly clear. Small wins create confidence, which builds a culture of agility and empowers your team to act without fear of perfect information.

The Unspoken Language of Trust: Lead with Authenticity

People are experts at reading a room. In an organization, that room’s emotional temperature is set by its leadership. If you project fear or indecision, your team will mirror that energy. False optimism, on the other hand, is a quick way to lose credibility forever.

The key to crisis leadership is radical authenticity. Be honest about the challenges you’re facing. Acknowledge the difficulties, but couple that honesty with unwavering confidence in your team’s ability to overcome them.

David Johnson calls this “comfort with discomfort.” It’s the willingness to have tough conversations, to make hard choices, and to be transparent about what’s happening, even when it’s uncomfortable. Your employees are looking for a steady hand, not a sugar-coated version of reality. By modeling transparency and resilience, you build the kind of trust that becomes the bedrock of a strong, united team.

Stoicism for Leaders: Focus on What’s in Your Control

The modern leader is constantly bombarded with noise—market fluctuations, geopolitical news, and a 24/7 news cycle. The energy spent worrying about external factors is energy you could be using to solve real problems.

This is where a stoic mindset comes in. Don’t waste your resources on things you can’t influence. Instead, consciously and systematically redirect your attention to what you can control. Make a literal list if you have to—one column for what you can influence, one for what you can’t.

This practice isn’t just about conserving your mental resources; it’s about making better decisions. It enables you to pivot quickly when something isn’t working. As David points out, making a wrong decision isn’t fatal; failing to adapt to it is. Treat every decision as an experiment, not a final verdict. The most resilient organizations are the ones that can course-correct with speed and grace.

The Inner Game of Leadership: Building Personal Resilience

A leader’s ability to guide an organization is directly tied to their own well-being. If you’re constantly overloaded and on the verge of burnout, you can’t make clear decisions. This is where the unseen work of personal resilience comes in.

It starts with managing your information intake. Cut back on doom scrolling and partisan news that saps your energy. Seek out balanced sources and set firm boundaries around social media.

Beyond that, leaders must find time for mental recovery. This isn’t a luxury; it’s a non-negotiable part of the job. Physical activities like martial arts, running, or even just a brisk walk can help you clear the mental clutter and get out of your own head. When your mind is clear, your strategic vision sharpens, and your ability to lead with purpose returns.

By focusing on your own well-being, building trust through authentic communication, and embracing the power of action over inertia, you can do more than just weather the storm. You can transform it into an opportunity for growth, for both yourself and your entire organization.

About Author

David J. Johnson is the CEO and Founder of Vervent, a globally recognized, award-winning financial services firm delivering innovative solutions in private credit, capital markets, and consumer financial services. With over 25 years of industry expertise, David drives client success through unparalleled strategic insight and foresight. Before founding Vervent, he served as SVP of Corporate Development at Memec LLC and as a consultant at McKinsey & Company and Bain & Company, advising Global 500 clients across North America, Europe, Asia, and Africa. His visionary leadership empowers financial institutions to scale efficiently and optimize portfolio performance, distinctively avoiding the mortgage sector. Beyond his executive leadership, David shapes the future of consumer credit markets by driving innovation, operational excellence, and thought leadership through impactful insights at executive forums.

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