Dilip Chetan, founder of Recursion Lab and creator of the Defensible Zone framework, argues that leaders racing to automate ask the wrong question — the smart move isn’t “What can we automate?” but “What human value must we protect?” In this episode he maps the moats AI erodes and the judgment, trust, and reasoning it still can’t replace. Drawing on 20 years across Google, Meta, Oracle, and Salesforce, Chetan gives sales leaders a practical way to decide what stays human.
This episode answers:
- Is AI actually causing tech job losses, or being used as an excuse?
- What is the Defensible Zone framework, and how do you apply it?
- How do you test whether your competitive moat is real?
- Should you automate sales outreach, or keep first contact human?
- Where should AI live — upstream on decisions, or downstream on grunt work?
- Which companies will thrive with AI, and which will struggle?
Ready to find the work AI can’t reach? Book a free consultation with Dilip Chetan at julianlighton.com.
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