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🎧 How to Master Marketing and Not to Make Typical Mistakes
Podcast Sales and Marketing / PodCast / Mar 26, 2025 / Posted by Jason Moss / 7

🎧 How to Master Marketing and Not to Make Typical Mistakes

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Avoid These Costly Marketing Mistakes with Jason Moss

Marketing can make or break a business. In this episode, John Golden sits down with Jason Moss, a multi-six-figure business coach, to uncover the biggest mistakes business owners make—and how to fix them.

Key takeaways:

Stop focusing only on your product – speak to your customer’s needs.
Niche down – trying to sell to everyone means selling to no one.
Be real – authenticity and storytelling build trust.
Balance sales and value – provide helpful content before pushing for a sale.
Use multiple channels – reach your audience where they are.

Marketing isn’t just about selling—it’s about connection. Listen in to fine-tune your strategy and grow your business the right way!

Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.

About Author

Jason Moss is a multi-six-figure business coach and leader of a thriving community of tens of thousands of online business owners worldwide. Starting his coaching journey in 2016 with just $4,728 in his first year, Jason scaled to $500K+ annually through persistence and proven strategies. Passionate about ethical marketing and long-term relationships, Jason empowers business owners to attract more leads and clients while building profitable, values-driven businesses. Based in Boulder, Colorado, with his partner Kimberly, dog Boomer, and cat Zola, Jason is dedicated to helping others achieve lasting success and freedom in their entrepreneurial journeys.

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About Author

Jason Moss is a multi-six-figure business coach and leader of a thriving community of tens of thousands of online business owners worldwide. Starting his coaching journey in 2016 with just $4,728 in his first year, Jason scaled to $500K+ annually through persistence and proven strategies. Passionate about ethical marketing and long-term relationships, Jason empowers business owners to attract more leads and clients while building profitable, values-driven businesses. Based in Boulder, Colorado, with his partner Kimberly, dog Boomer, and cat Zola, Jason is dedicated to helping others achieve lasting success and freedom in their entrepreneurial journeys.

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