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🎧 ROI-Driven B2B Marketing
Podcast Marketing / PodCast / Mar 2, 2025 / Posted by Chris Peer / 0

🎧 ROI-Driven B2B Marketing

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In this episode, host John Golden chats with Chris Peer, CEO of Sinc Show, about how B2B marketing teams can prove their value. Chris shares insights from his book The Great Eight Pillars: ROI-Driven Marketing for Manufacturing Companies, explaining how marketing can shift from being a cost to a revenue driver. From setting clear goals to tracking the right metrics, Chris lays out a roadmap for businesses to build a strong marketing system that delivers actual results. Tune in to learn how your marketing efforts can generate real ROI!

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About Author

Chris Peer is an author and entrepreneur with over twenty years of experience in B2B digital marketing strategy, lead generation, and marketing consultancy. He’s the founder and CEO of G8P and SyncShow. Chris and his team developed the Great 8 Pillars framework to transform marketing departments from corporate expenses into profit centers. A consultant and speaker, he remains focused on helping B2B companies scale.

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About Author

Chris Peer is an author and entrepreneur with over twenty years of experience in B2B digital marketing strategy, lead generation, and marketing consultancy. He’s the founder and CEO of G8P and SyncShow. Chris and his team developed the Great 8 Pillars framework to transform marketing departments from corporate expenses into profit centers. A consultant and speaker, he remains focused on helping B2B companies scale.

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