Videos provide a lot of information to consumers that may not always be obvious over the phone or online communication. It allows for an interested person to understand a salespersons emotions, personality, mannerisms, etc. It is one of the best ways to show who you are and what you can do. In this interview, sales expert Frank Furness talks to John Golden about how to boosting sales and getting media attention through videos.

This podcast is also a recorded live event you are welcome to view here: Video Marketing

iTunes Podcast 

Sales and marketing alignment has become an insurmountable issue in the sales world. Attempts to unite these two entities has gone on for years, and yet there still hasn’t been a concrete solution. Why haven’t we found a resolution? Why are we still talking about it? There are a lot of barriers to getting alignment between marketing and sales. Understanding these barriers, and how to solve them, allows organizations to get their sales and marketing teams on the same page. Chris Ryan, interviewed by John Golden, discusses the barriers to sales and marketing alignment.

This podcast is also a recorded live event you are welcome to view here: Barriers to Sales Marketing Alignment

iTunes Podcast 

Marge Beiler tells a True Sales Tale about the importance of laying ground rules in a sales negotiation. On the seller’s side, they don’t make promises they’re not going to keep, and make deadlines according to schedule. This also goes for the buyer. One of the most important rules, though, is “let yes mean yes.” Here’s a great story of a buyer being held to that agreement.

Coevera empowers salespeople to firmly lay those ground rules.  Get your free trial of Coevera now.