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#SalesChats: Nailing the Art of Cold Calling

Sep 6, 2018 / 9:00 am - 9:30 am

#SalesChats: Nailing the Art of Cold Calling

Watch Live Here:

What comes to mind when you hear the word “cold calling?” Some people might think of cold calling as an outdated method of prospecting, where salespeople make their way down a list of numbers, trying to engage customers they know nothing about in a conversation. The reality of cold calling in today’s selling era is very different. It can be a promising and effective strategy if done properly. Catherine Brinkman, interviewed by John Golden and Martha Neumeister, explore how to nail the art of cold calling.

Episode questions:

Q1: What are the main differences between Cold Calling and Social Selling and which is better?

Q2: What can salespeople do to banish fear of cold calling in order to build up a positive attitude when cold calling?

Q3: Receiving a lot of “no´s” is frustrating. Are “no´s” really just negative and how can hearing “no” be treated as a victory?


Sep 6, 2018
9:00 am - 9:30 am
Event Category:


YouTube Sales POP! Channel
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Sales Process Automation
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