Every salesperson desires a magic wand that can make customers take positive actions consistently. And the most admirable action is purchase. If you happen to know how to shorten the path to purchase with every customer you come across, won’t that be great? We will look at this later in the post, path to purchase, ...
Sales managers live in a beautiful world of constant mixed emotions -negative and positive. Apart from pressures arising from sales targets, sales team and management, sales managers still have to contend with keeping the right frame of mind to deliver optimally. We are constantly dealing with happy emotions that come from closing deals, and painful ...
No doubt every small business desires a constant inflow of value consuming customers. While this is great for any business success, it also keeps most business executives in a rat race. As a small business owner, maintaining a steady cash flow was most important to me. I had thought the only way to remain in ...
Have you ever been in a situation where everything about your product and sales process seemed so right; product quality, pricing, sales presentation, buying audience, and suitability of the product to soothe buyer’s pain points and yet deals are not closed? If you have been selling for a while, either as B2B or B2C, this ...
The primary reason people buy from salespeople is obviously not about quality. I have seen quality products and services suffer low sales. Every buying decision triggers an emotional feeling of not being wrong eventually about choices we make. As in ordinary life relationship, trust is very important to selling products or services. Trust helps sales ...
The amount of consumers’ attention your business can get goes a long way to determine its sales success or failure. Everyday consumer life is filled with endless sales messages from marketers and salespeople. Traditional salespeople have done the rest of us great harm by embracing self-centered and interruptive approach to selling products and services. An average ...
Every commercial business thrives on the collective contributions of its various business units. Guys in sales and marketing work to capture, nurture, and convert leads to customers, and build excellent business relationship with customers. IT folks ensure the business software and networks are stable and functioning optimally. The customer service department is busy with customers ...
The importance of positive sales results in business can never be overemphasized. The business survival relies on how well salespeople are performing. This is, in fact, a pill many business people don’t like to swallow. And when you combine result oriented sales team with innovative technology, achieving sales targets become easier. You may argue it; ...
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